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When creating your graphic design portfolio, consider some key basics. For example, put your best work only in the portfolio. Your potential clients will judge your usefulness for a project based on your past work and design styles. Make sure that you give a context of the work. It would be even better if you can give some case studies with the works or tools such as a logo creator you know the best and all.
Have a strong personal logo or name toward the top of that first page or website. Spend time really thinking about your unique approach to design and ways you can convey that in your portfolio. It could be that your style uses brighter colors, a more illustrative style, or handwritten typography. Regardless of the tack you take, try to incorporate those elements throughout the portfolio.
Customize designs for clients.
Each designer has a unique process when working with clients — and the sooner a potential client can learn about your process, the better. It's important you include context, so visitors can get a sense of how you handle challenges, and how your designs solve real-world problems.
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Create logos and banners.
Get started by diving into the vast library of our free logo creator and find some promising designs for your new logo. Pick the one you like and customize it to your heart’s desire. Enjoy the logo making process and get one step closer to building a solid brand.
See how your logo design looks in realistic environments with Renderforest Mockup Editor. Use desktop and mobile mockups to see your logo on a screen. Try branding templates to find your logo printed on bags, business cards, mugs, and other items. Go ahead and try it for free!
Create menus and placards.
Do you need to sum up a lot of information in very little space? Sounds like you need an icon! Icons are small pictures that represent something else, and they are perfect for flyers. They can work as a section header, or a way to group relevant information. And the more visual your flyer the better–nobody wants to be confronted with a block of text.
Brochures, flyers, and posters are important ways to raise awareness about promotions or upcoming events. Furthermore, they can also be a customer’s first encounter with your brand. What key information do you want to convey? Do you want to spread awareness of limited-time discounts? Where should you place your logo?
Create t-shirts and posters.
You’d rarely spend even a few pounds on, say, a hardback book or cinema ticket unless you’d seen a nicely designed book cover, movie poster or trailer. So someone is willing to put shift tens, even hundreds of thousands of pounds your way throughout your career, they’re going to need selling to in the same way.
You can use a QR code as a CTA to encourage readers to find out more about your business, to get exclusive offers, or even to enter a contest. They’re easy to work seamlessly into your flyer design–just make sure to include a short description in case the QR code doesn’t work.
Let people know how much they’ll have to shell out for your event directly on the flyer. If your event is a bargain, you can emphasize the price in the middle of your flyer. If it’s a little pricier, you may want to include some selling points beside the price.
Green and red. Yellow and purple. Blue and orange. These pairs are known as complementary colors because they go well together. That’s why, if you’re not sure which colors to pick for your event flyer design, complementary colors are a good place to start.
Create product labels and packaging.
Secondly, it should communicate information that you want your customers to know before they use your product. Here you’ll have to decide how to highlight certain product information. The most important ones may include ingredients, contact information, and usage instructions.
And lastly, it should also shine a spotlight on some of your brand’s core values. Doing so will help your customers feel connected to your story. This in turn builds loyalty. Do you have a commitment to sustainability? Are you using proprietary technology? Do you want your packaging to reflect your minimalist aesthetic? Or are you after a more vibrant look? You can show these things in your packaging design. |